Liquors 44 came to Tortus with specific requests: make the site reflect the diversity of their customers and create a unique system which would allow them to link recipes with products used in the recipes.
Tortus accomplished both goals. The site reflects the upscale special request area of their current customers, as well as attracting the many families who have purchased items in all of their three locations.
Tortus also created a special content management system which allows Liquors 44 to add recipes and link each ingredient in each recipe to a product, which they can edit to be a special sale price as well.
Learn more about Liquors 44
or visit the site www.liquors44.com
NetGain is Tortus' Public Relations (PR) program. Tortus can get your company's name into the media and press through the implementation of targeted public relations campaigns. Using proven public relations methodology, Tortus' business development team can help drive traffic to your website, and even boost your sales.
Tortus Technologies has the breadth of experience to utilize and synthesize all of the fundamental techniques used in public relations management. Tortus' business development staff will help you identify your target audience and will work with your team to tailor your message to appeal to that audience.
In order to effectively represent your business on the web, Tortus' business development team will work with you to help you identify economy-driven demographics. However, the main objective of Tortus' public relations management strategy is to create a PR plan that will reach an audience that is fluid enough to expand your business but targeted enough to reach the proper demographics.
Tortus' business development staff will handle all aspects of your public relations campaign, including press release development and management.
We believe that the effective utilization of press releases are a fundamental tool of public relations. Tortus' expertise in the realm of online media will serve to grow your business by combining traditional methodologies with web based marketing and PR best practices. All text based press releases (whether print or web media), will also be optimized for posting on the web.
Learn how to distribute your message to more of your potential customers by contacting Tortus today for more information about NetGain, Tortus' public relations program with audience targeting and press release development.